Unraveling the Rise of Billie Eilish, by Josh Viner

Evolution of an Artist is a series that analyzes artists that have recently exploded to the top of the charts. By reverse engineering their rise in popularity, the goal is to identify patterns and…

Billie Eilish and the Changing Face of Pop, billie eilish

Unraveling the Rise of Billie Eilish, by Josh Viner

Billie Eilish and the Changing Face of Pop, billie eilish

Listen to two new dark and dazzling Billie Eilish songs - Los Angeles Times, billie eilish

What Marketers Can Learn From Religion, by Josh Viner, The Dopamine Effect

Billie Eilish and the Changing Face of Pop, billie eilish

How To Run Effective Facebook & Instagram Ads for Artists & Producers, by Josh Viner

How To Develop a TikTok Marketing Strategy (And Why You Need One), by Josh Viner, The Dopamine Effect

Triller vs. TikTok: Differences, Similarities, and Why You Need to Know About Both, by Josh Viner, The Dopamine Effect

How To Break an Artist in 2020: Three Tangible Strategies From Chartmetric's Latest Report, by Josh Viner

The DNA of Lizzo's Rise Up The Charts, by Josh Viner

What The Music Industry Can Learn From The Tea Industry: A Lesson in Value-Based Marketing, by Josh Viner